Sales models
PHAT sells the managed website path first. The other models are structured as entry angles, add-ons or validation tracks so outreach stays clear and measurable.
Core public offer
The main sellable PHAT website-service path: setup, hosting, care, updates and clear contact routes.
Target
Restaurants, salons, trades, clinics, lawyers, tourism operators and local service businesses.
Fast audit and repair entry
A focused rescue angle for businesses with an old, unclear or non-converting website.
Target
Local businesses with visible website friction, weak mobile UX, unclear offer or missing contact path.
Add-on after website fit
Local visibility support around Google Business Profile, review flow, photos, service copy and local landing basics.
Target
Businesses that depend on maps, reviews, calls, directions, appointments or walk-in discovery.
Scoped upgrade
One small workflow at a time: intake, lead routing, reminders, summaries or admin handoff.
Target
Small teams with repeated admin work after the website/contact flow is understood.
Demand validation only
Small niche tools sold service-first, then reused only after repeated demand is proven.
Target
Specific repeated problems found during outreach, such as calculators, intake forms or offer helpers.
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